Case Study: How Chesski.lol Skyrocketed Engagement and Signups with LinkinChat

May 17, 2024

Overview

In today's competitive social media landscape, standing out and engaging effectively with your audience is crucial, especially for SaaS businesses. Leveraging platforms like Instagram for short-form content, reels, and strategic DM automation can significantly enhance your growth and customer acquisition efforts. LinkinChat, an AI-powered Instagram automation tool, is designed to help creators and social media managers promote their links effortlessly and convert passive followers into active leads.

Chesski.lol: A Success Story

Chesski.lol is an AI app that teaches users how to improve their chess skills. Recently, the creator of Chesski.lol embarked on a short-form marketing campaign on Instagram. Within a few weeks, the campaign yielded impressive results: a post garnered over 300k views and hundreds of users received links to the app via direct messages.

The Strategy

One of the key strategies that propelled Chesski.lol’s success was leveraging DM automation through LinkinChat. Here’s how it worked:

  1. Engaging Captions: The creator included instructions in the Instagram post captions, prompting users to comment specific codes like "analysis" or "chess".

  2. Automated DM Responses: When users commented these codes, LinkinChat automatically sent them a clickable link to sign up for the Chesski.lol app via direct messages.

This simple yet effective approach led to a significant boost in engagement. One post alone received over 7,000 comments, showcasing the clear call-to-action (CTA) that guided users towards signing up for the app.

Results

The results of using LinkinChat for Chesski.lol were remarkable:

  • Increased Engagement: The automation strategy led to a post with over 7,000 comments, indicating high levels of user interaction and interest.

  • High Visibility: The post achieved 150k+ views, significantly raising the profile of the Chesski.lol app.

  • Conversions: Hundreds of users were sent direct messages with links to the app, translating into increased signups and active users.

Why LinkinChat Works

1. Ease of Use: LinkinChat simplifies the process of promoting links on Instagram. Users just need to comment a code, and the app takes care of the rest.

2. Compliance and Reliability: LinkinChat uses Meta APIs, adheres to Instagram’s terms of service, and has been reviewed by Meta’s team, ensuring a reliable and compliant solution.

3. Unlimited Free Tier: The app offers a completely unlimited free tier, making it accessible to creators of all sizes. The paid tier is a straightforward monthly subscription, providing additional features for those ready to take their automation to the next level.

"I feel like I should be paying you."

— Braeden from Chesski.lol

Conclusion

Instagram DM automation with LinkinChat is transforming how creators and social media managers engage with their audience. By converting commenters into leads, you can drive up engagement, boost visibility, and increase conversions. Chesski.lol's success story is a testament to the power of this tool.

Get Started Today: Whether you're a recipe creator, a tech entrepreneur, or a social media manager, LinkinChat offers a seamless way to automate your DMs and promote your links effectively. Start using LinkinChat for free and experience the benefits for yourself.

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